Henry A. Johnson

Henry Johnson started as an office boy, and worked his way up to the position of chairman of Spiegel Catalog. Johnson's biggest challenge was bringing the century-old catalog company into the 1980's by redesigning the catalog to appeal to upscale working women. The result-a remarkable increase in sales that revolutionized the entire catalog industry. His success illustrates how a creative, energetic approach to change can be the key to achievement.