Experts Guide To Business Negotiating

In preparing for business negotiations, most executives and managers gather facts and figures, try to anticipate the other person's position and prepare for it, and make the mistake of thinking they're ready. They're not! Because they haven't learned or reviewed basic negotiating strategies. Let negotiating pro Roger Dawson help you learn about the basic ploys, counter-ploys, and even counter-counter-ploys. Never again worry about giving away the "company store" in any negotiation. Be the star of the negotiating table as you get what you want and still keep your opposer as a friend.